We identify gaps
Employers, contractors, part-time workers, associations and retirees can have needs that a standard plan does not address well.
OUR STORY
Built to find the gaps. Designed to close them.
We start with the gaps people experience and work toward insurance that fits real life.
OUR BEGINNING
Why Ecotone began.
Ecotone was founded in Saskatchewan in 2022 with a belief that insurance and benefits could be easier to navigate, more accessible and better designed for real life.
We are a digital-first brokerage built around a clear idea: find where people fall through the usual coverage structures, then build practical ways to close those gaps.
That work brings together independent advice, plan design, modern systems and insurer relationships. It also means staying close to the people who rely on what we build.
WHY ECOTONE EXISTS
Insurance should work better for real life.
We design solutions
We bring plan strategy and product thinking together to build coverage pathways around real needs.
We simplify access
Clear information, modern tools and human guidance help people understand and use their options.
FOUNDER PERSPECTIVE
Built by a plan architect.
Ecotone was built to create better insurance and benefits solutions, with plan design and long-term support at its core.
Eric Biehn’s background spans service, insurance strategy, benefit planning, product development, market analysis, digital enrolment and insurer relationships.
That mix shapes how Ecotone works: start with the problem, design a practical structure, then build the systems and partnerships that support it over time.
Eric Biehn Founder / Advisor / Plan ArchitectHOW WE BUILD
From insight to lasting support.
Market gaps
Study where traditional coverage leaves people or organizations underserved.
Plan design
Balance access, usefulness and sustainability in the coverage structure.
Distribution strategy
Think through employers, associations, partners and digital enrolment.
Long-term support
Make plans easier to administer, renew and improve over time.
OUR APPROACH
Advice, product thinking and people.
Technology helps us work clearly and consistently. Human relationships remain at the centre. We want better coverage to be easier to find, easier to understand and easier to live with.
LET'S TALK
Let’s build better.
Explore how Ecotone can help you or your organization find a clearer path.